Every tool your grooming business needs — all in one place

Built specifically for dog groomers. Not generic software with a pet logo slapped on it.

AI Phone Receptionist

A friendly AI that picks up every call 24/7 in your business's name, books appointments, and answers common questions. Sounds warm, never tired, never rushed.

  • Books appointments directly into your calendar
  • Handles pricing, services, and FAQ questions
  • Texts you a clean summary of every call

In the wild

"It's 11pm on a Sunday. A new client calls about their golden retriever's first groom. Your AI answers, books the appointment, and texts you a summary. You find out in the morning."

Missed Call Text-Back

If a call somehow slips through, WagDesk automatically texts the caller within 2 minutes so they never feel ignored — and never have time to call your competition.

  • Auto-sent within 2 minutes of any missed call
  • Personalized with your business name and voice
  • Captures the booking before they move on

In the wild

"You're elbow-deep in shampoo. A call rings out. 90 seconds later your client gets a friendly text: 'Hi! This is Sarah from Bark & Bubbles — sorry I missed you. What can I help with?' She books for Friday."

Lead Follow-Up Sequences

Every new inquiry receives an automated sequence of SMS and email follow-ups, so cold leads warm back up without you lifting a finger.

  • Multi-step SMS + email sequence
  • Stops automatically when they book
  • Friendly tone — never spammy

In the wild

"A new lead asks about deshedding for her husky. She doesn't reply right away. Two days later WagDesk sends a gentle nudge with a booking link. She books that night."

Google Review Automation

After every appointment, WagDesk asks the client for a Google review automatically — turning your great work into the social proof you deserve.

  • Sent at the perfect moment after service
  • One-tap link to your Google profile
  • Watch your rating climb month over month

In the wild

"You finish a beautiful poodle cut on Tuesday afternoon. By Wednesday morning, the owner has left a 5-star review without you ever needing to ask."

Client Reactivation Campaigns

Past clients who haven't booked in 6–8 weeks get a friendly nudge — bringing back revenue you'd otherwise lose to forgetfulness.

  • Automatic detection of lapsed clients
  • Warm, personal-sounding messages
  • Often pays for the whole month in a single week

In the wild

"A regular hasn't booked in 7 weeks. WagDesk pings her: 'Hi Jen — Bella's probably ready for a freshen up! Want to grab Saturday?' She replies yes within an hour."

Appointment Reminders

Automated reminders 24 hours and 2 hours before every appointment — slashing no-shows and last-minute cancellations.

  • Two timed reminders per appointment
  • Clients can confirm or reschedule with one tap
  • Reduces no-shows dramatically

In the wild

"Your 9am Saturday client gets a reminder Friday evening and another at 7am. She arrives on time with a happy, freshly-walked dog. Your day flows."

Real-Time Reporting Dashboard

A simple dashboard that shows calls captured, leads created, reviews earned, and bookings made — updated in real time.

  • See exactly what WagDesk did for you today
  • Track revenue saved from captured calls
  • No spreadsheets, no guesswork

In the wild

"Sunday morning coffee. You open the dashboard: 14 calls captured, 6 new bookings, 3 reviews earned this week. WagDesk paid for itself in a day."

Ready to put it all on autopilot?